Writings
Thinking on AI, early-stage investing, and go-to-market. Written from the operator's seat.
May
2026
2026
Product Marketing
AI Won't Make Product Marketing Less Important.
AI is making software easier to build. The companies that survive will be the ones that understand their customers well enough that it doesn't matter.
ReadMay
2026
2026
Investing & GTM
Building Got Easier. Selling Didn't.
AI makes it easier to build software. It does not make customers care. That distinction is going to matter a lot, and the market hasn't fully priced it in yet.
ReadMay
2026
2026
Investing & GTM
Execution Is Getting Cheaper. Judgment Is Not.
AI is making it easier to build. That makes taste and distribution more valuable, not less. What I look for when evaluating AI-native companies.
Read